Q-commerce brands are becoming increasingly competitive each year, and this yearโ€™sย Christmas campaigns ๐ŸŽ…ย were no exception.

๐‘๐ž๐ฌ๐œ๐จ๐ง ๐‘๐ž๐ญ๐š๐ข๐ฅ ๐š๐ง๐š๐ฅ๐ฒ๐ณ๐ž๐ ๐ญ๐ก๐ž ๐ญ๐จ๐ฉ ๐Ÿ๐จ๐ฎ๐ซ ๐ˆ๐ง๐๐ข๐š๐ง ๐-๐œ๐จ๐ฆ๐ฆ๐ž๐ซ๐œ๐ž ๐ฉ๐ฅ๐š๐ฒ๐ž๐ซ๐ฌโ€”read on to discover what we liked and what didnโ€™t quite hit the mark!

๐ฟ๐‘’๐‘ก ๐‘ข๐‘  ๐‘˜๐‘›๐‘œ๐‘ค ๐‘คโ„Ž๐‘œ ๐‘ฆ๐‘œ๐‘ข ๐‘กโ„Ž๐‘–๐‘›๐‘˜ ๐‘‘๐‘’๐‘ ๐‘’๐‘Ÿ๐‘ฃ๐‘’๐‘  ๐‘กโ„Ž๐‘’ ๐‘ค๐‘–๐‘› ๐‘กโ„Ž๐‘–๐‘  ๐‘ฆ๐‘’๐‘Ž๐‘Ÿ๐ŸŽ„

Amardeep Kaur
amardeep.kaur@resconpartners.com | + posts

Amardeep is a retail analyst who studies global retail trends and forecasts across diverse sectors, offering insights into the market dynamics, opportunities, and challenges faced by businesses. Her expertise spans both market-wide and city-level analysis, helping organizations navigate the complexities of the retail landscape with informed, data-driven perspectives.

Radhika R
Rescon Partners | radhika.r@resconpartners.com | Website | + posts

Radhika is a retail analyst specializing in tracking multinational retailers on their strategy, with a focus on "Go-To-Market" approaches. Radhika examines each potential retailer in-depth, across the geographical scope of the USA, APAC, UK, and Europe